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Creativiti Magazine Online

X-FILE ON U-CHOOSE STRATEGY OF ETISALAT

by Orange Intelligence Report

Date Posted on 24 Oct 2008

 

U CHOOSE POLL

 

Of all the people polled, 50% said they had reserved a number on the etisalat network, while the other 50% responded in the negative. However, everybody that made up the 50% that had not reserved a number affirmed that they would like to.

40% of them claimed that they do not know how to go about the whole business of number reservation. 40% claimed that though they are willing to reserve a number, they are always too busy to make out time to do that. The remaining 20% claimed that they had tried reserving the number following the advertised methods, but that they had been hugely unsuccessful.

 

60% of the total number of people that had reserved the number claimed they reserved the number because the network was the first of its kind that allows individuals to choose their own number. 20% claimed that they reserved a number because they like the communication media used by etisalat. The remaining 20% claimed they reserved a number because everybody seemed to be doing just that.

 

 

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