This programme teaches participants how to effectively integrate digital marketing methodology into their overall marketing strategy and maximize their digital marketing performance.
The programme provides you with the best foundation available in all of the leading Digital Marketing methods and techniques to develop, plan and implement an effective Digital Marketing Strategy.
The programme is therefore suitable for entrepreneurs who would like to explore the opportunities in Digital Marketing, as well as those who develop or implement their organisation’s Digital Marketing strategy, including Senior Management, Marketing Managers, Marketing Executives,Product Managers, IT Managers, IT executives, Brand Managers & Advertisers.
1 Month. Only weekends. Sat- (10am – 4pm)/ Sundays (2pm – 4pm)
– Digital Marketing Foundation
– Search Engine Optimization
– Pay Per Click Advertising (PPC)
– Email Marketing
– Data Driven Marketing
– Social Marketing and ORM
– Mobile Marketing
– Strategy and Planning